These are interesting times. Each day our team meets remotely to discuss how we will best support our clients and how we can best support each other. Today, we talked about #community. It is one of our core #values and we are now seeing it differently and becoming more committed and fascinated with the concept. We can look out our windows and see evidence of a socially distanced community – people aren’t out, they aren’t gathering anywhere. There are no events, no classes, no restaurants, no shoppers. Very few people anywhere. Yet in this moment this is evidence of community; proof that people are coming together in one of the most meaningful and caring ways possible – to protect their communities and neighbours from the spread of a virus that has brought a grinding halt to the world we are used to.
And there’s something else about this situation. It is quite possibly the first time we are truly connected globally on a matter that has no “sides.” There is no debating this virus. There are no politicians or large corporate bodies lobbying for or against. In many ways it is simple: this is a life or death situation that has the potential to impact all of us equally, no matter where we live, our gender, culture, religion etc…..all of that is put to the side. It’s a defining moment for us as a global community. Another one of core values is #optimism and just as we have come together to stay apart, we hope when this is over we will come together in a more thoughtful and compassionate way.
We hope that wherever you are, you can be safe and well. We are particularly grateful for those working in our essential services who are managing and preparing to protect our communities, as much as possible.Photo credit u/MelKi10, reddit
We just celebrated Jill’s one-year anniversary at PR Hive as a Communications Specialist! We had a chat about her passion for photography and her secret desire to become Britney Spears – never say never Jill!Why did you decide to pursue a career in public relations? I’ve always enjoyed writing but wasn’t sure if it was going to be a career path. After studying English and drama in university, I worked in the mental health field for a few years. Eventually, I found myself editing and writing training documents and policies, which reignited my desire to write. Even though writing isn’t the only aspect of PR, it’s important – and it led me here. I also probably have a few dozen unfinished novels kicking around if anyone wants to buy the film rights and collab on some of my childhood masterpieces😉. The PR Hive mascot and dog, Archie, of course! But really – the ability to share stories and engage audiences through humour and emotion, when applicable. I also love that it takes you out of yourself and allows you to view things from the perspective of others; what do others care about, what can they learn, what do they want to know? What’s it like working at an agency? One thing I love is that I’m surrounded by a team of people who have different strengths than I do. Sometimes I hear an idea, for example, and think, “I wish I thought of that!” But then I realize how lucky I am to have heard it at all because I can take that idea and learn from it, or it can spark an idea of my own that I wouldn’t have thought of otherwise. If you weren’t doing public relations, what would you be doing right now? I always wanted to be Britney Spears when I was younger, but when I realized I had two left feet I knew I needed a plan B. I considered journalism or theatre, and also thought of studying photography – but now just dabble in it as a hobby. Do you have a favourite spot in the North End? I like to hang out at local cafes and restaurants with friends – but to be honest, my #1 spot would have to be my own balcony. It has a breathtaking view of the Halifax Harbour, and I spend a good chunk of my summers reading and watching sailboats drift by, or gazing at the Dartmouth waterfront while my cat Pumpkin chirps at birds. And I’m not opposed to the occasional people-watching session, either.